START UP & PI

More innovative products and services are marketed by the newly created companies (or draft???). After successful development of first phase of their existence, these "young" designers have the ambition to support the growth of their businesses by the sale of all or part of the capital to investment funds or to other more strategic ???

Bill Campbell, former CEO of Apple and current CEO of Intuit, a software editor in Silicon Valley, said in an interview with the magazine "McKinsey Quarterly-April 2005):

“Unless you have some defensible IP rights or some way that would fundamentally change the way people think about it. Then this is probably not going to be a good-early stage company”.

This statement is relayed in the media through advertising and put the light on the business of intellectual property litigation in the news, they highlight the ultimate need ??? consider the growth of intellectual property earlier in their development cycle as the key elements of their value and heritage of their creators???

Boosted by the fact that this concern is often neglected, we have developed at Novagraaf a very specific approach for this type of business.

This involves taking the right decisions quickly in relation to the best cost-value intellectual property???

It is a delicate exercise because it forces to look beyond the short term to pre-empt the rights:

Critical for the development and growth of business
Essential to a better valuation of the company at the time of partial or total???

   
Note: Investment funds, venture capital and other "strategic buyers" are very sensitive to the existence of strong portfolio of Intellectual Property at their targets for acquisition.


At Novagraaf, we have a large list of success stories for "young companies" for the protection of their creations.


Our approach is conducted in 3 phases:


We explore with the contractor (Phase 1) all components of its business model and identify the key high-value intellectual property protection, which may be considered:


             • Offer products / services; packaging
             • Technologies
             • Distribution Channels

Our experts will then develop (Phase 2) recommendations of protection taking into account the geography and time horizons??? chosen from the following: trademarks, patents, designs, copyright ...


NB: It is clear that the contractual rights (licensing of operations, ...) belongs to this phase.


In the last phase (Phase 3), the Contractor shall decide, in full knowledge and levels of risk taken, the level of protection and we take care of the formalities involved.


We are securely positioned in our activities and our expertise to help you act quickly and well, in passing through a single Novagraaf France???, capable of providing effective services to small businesses often limited resources and time available.